Healthy Influence Blog

communication for a change

If You Can’t Succeed, Don’t Try

6th October 2009

If you’ve ever had any leadership position, no matter how small, you know how difficult it is to do well.  Everyone else knows they could do better than you and maybe they could, but it’s still your job.  Trying to make things happen is just plain hard and everyone who tries, deserves some respect.

And, some criticism when warranted, as in this case with Mr. Obama.

Obama with Physicians for Health Care Reform

Great persuasive photo making the case for the President’s health care reform, right?  All those approving physicians, looking bright and professional in those lab coats.   But . . .

Handing Out White Lab Coats for Photo Op

You handpick 150 MDs to give you a persuasive shot, then get caught handing out the white lab coats. Couldn’t we have all the docs meet indoors in a controlled access room where you could make sure that everyone dressed the part, then troupe them out to their seats? This so transparently undercuts the authenticity of the shot and makes it nothing more than a hokey “ignore that man behind the curtain” moment. Sometimes All Bad Persuasion is just Bad.

Remember the Rule:  If You Can’t Succeed, Don’t Try.

But, I still respect the leadership effort. Being President isn’t easy. Especially with staff work like this.

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